Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://shop.plus-wabi.com (the "Site").
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as "Device Information". We collect Device Information using the following technologies:
"Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
"Log files" track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
"Web beacons", "tags", and "pixels" are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal account), email address, and phone number. We refer to this information as "Order Information".
When we talk about "Personal Information" in this Privacy Policy, we are talking both about Device Information and Order Information.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
A. Communicate with you:
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
B. Fraud prevention and detection:
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address).
C. Marketing Communications:
We may use your information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communication form us by following the unsubscribe link or contact us any time at info@plus-wabi.com.
D. Behavioural Advertising:
We use the Device Information to serve you advertisements regarding products or marketing communications that we believe may be of interest to you. The information may also be used for frequency capping purposes (e.g., to ensure we do not display the same advertisement to you repeatedly) and to help us regulate the advertisements you receive and measure their effectiveness. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
E. Performance and Analytics:
We use the Device Information to analyse how the our service is accessed, is used, or is performing. We use this information to maintain, operate, and continually improve our service. We may also obtain information from our email newsletters, including whether you opened or forwarded a newsletter or clicked on any of its content. This information tells us about our newsletters' effectiveness and helps us ensure that we're delivering information that you find interesting.
Sharing your personal information (cookies)
We share your Personal Information with the following trusted third party service providers to help us use your Personal Information, as described above.
Strictly required cookies
Edit Order by Cleverfic
We use Edit Order by Cleverfic to edit Shopify orders and order heavy-duty automations. You can read more about how Edit Order by Cleverfic uses your Personal Information here
Order Printer, Script Editor, Shopify Flow, Fraud Filter
We use these Shopify apps to optimize our order process. You can read more about how Shopify uses your Personal Information here.
Reach
We use Reach to process order payments and payments in different currencies. You can read more about how Reach uses your Personal Information here.
PayPal
We use PayPal to process order payments. You can read more about how PayPal uses your Personal Information here.
Shopify
We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.
Analytics & statistics
Google Analytics
We use Google Analytics to understand how our users use the Site. We also connect Google Analytics with Google Signal, Google Ads, and Google Search Console for marketing and retargeting purposes, and thus your data might be shared between these Google products. You can read more about how Google uses your Personal Information here.
You can also op-out of Google Analytics here.
Affiliatly: Affiliate Tracking
We use Affiliatly to manage and track the results of our affiliate marketing program . You can read more about how Affiliatly uses your Personal Information here.
Marketing & retargeting
Facebook Pixel and Facebook Custom Audiences
We use Facebook Pixel and Facebook Custom Audiences to deliver advertisements to Site visitors on Facebook based on your shopping experience. These tools allow us to track user behavior and display interest-based and personalized ads to you when you are using Facebook or its related platforms. The collected data will remain anonymous. This means that we cannot see the personal data of any individual user. You can read more about how Facebook uses your Personal Information and opt-out of Facebook advertising here.
Google Ads
We use Google Ads to deliver advertisements to Site visitors on Google network. Each customer receives a different conversion cookie. The information collected by the cookie is used to generate conversion statistics. Again, the collected data will remain anonymous and we do not receive any information that personally identifies any individual user. You can read more about how Google Ads uses your Personal Information and opt-out of Google Ads advertising here.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@plus-wabi.com